Justin Bieber Is Releasing a Plant-Based Deodorant

This fall, Justin is releasing an all-natural, plant-based deodorant called Here + Now.  It’ll be vegan and cruelty-free.  Supposedly, Justin’s wife HAILEY has influenced him to switch to more natural products.

And it’s not just good for the environment … it’s good for YOU.  That’s partly what the name represents.

The company that’s developing this with Justin says, quote, “It’s more than just a deodorant;  it’s a lifestyle and a connection to those around you.

“It’s about the small, but intentional choices we make every day that help us to lead happier and healthier lives, mentally and physically.”




Rich Birdsall

Rich Birdsall

Jock at GM Broadcasting / Magic 101.7. -- I was born and raised in Binghamton NY. You don’t get any more local than me. I graduated from Chenango Valley High School and I have been a DJ on what seems like every radio station in the Southern Tier, I feel like I get to talk to my friends every time I crack the mic. I’m available to chat whenever and answer all my social media myself. If you see me out someplace, stop and say hello! Hours: Monday – Friday 10:00a-12:00n * Sunday 6a-12p

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