Justin Bieber Is Releasing a Plant-Based Deodorant

This fall, Justin is releasing an all-natural, plant-based deodorant called Here + Now.  It’ll be vegan and cruelty-free.  Supposedly, Justin’s wife HAILEY has influenced him to switch to more natural products.

And it’s not just good for the environment … it’s good for YOU.  That’s partly what the name represents.

The company that’s developing this with Justin says, quote, “It’s more than just a deodorant;  it’s a lifestyle and a connection to those around you.

“It’s about the small, but intentional choices we make every day that help us to lead happier and healthier lives, mentally and physically.”

(People)